These projects were... insane. Just click on each one and watch the recap video.    I was the Executive Producer for the tiny ninja team that designed and produced every inch, every pixel, every game, every member gated A/R consumer experience, every consumer giveaway of these retail experiences, down to the recap video. 

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Each of the 9 projects below were done on the first floor of Nike NYC - House of Innovation. With only 6-8 weeks between installs, the team was barely done with the last install by the time we were being briefed and started concepting and prototyping the next one.